“As digital and network media are rapidly became an omni-presence in our society, and as most artists came to routinely use it, new media field is facing a danger of becoming a ghetto whose participants would be united by their fetishism of latest computer technology, rather than by any deeper conceptual, ideological or aesthetic issues – a kind of local club for photo enthusiasts.”

Lev Manovich, “From Borges to HTML”, 2003